Sales & Marketing expenses as a percentage of total revenue have been trending upward as revenues have increased, as the figures below indicate:

The company obtains customers through all manner of online acquisition, including mobile game app stores, search engines, and social earned visibility. The company’s primary offerings include social casino games including DoubleDown Casino, DoubleDown Fort Knox, DoubleDown Classic and Ellen's Road to Riches.ĭoubleDown has received at least $345 million from investors including DoubleU Games and STIC Special Situation Diamond. Management is headed by director and CEO In Keuk Kim, who has been with the firm since leading the acquisition of DoubleDown by DoubleU Games and has extensive executive experience in the cloud computing, trading and corporate M&A industries.īelow is a brief review of DoubleDown Casino game by a user: Seoul, Republic of Korea-based DoubleDown was founded to develop a family of gaming titles for casual gaming enthusiasts. I was a fan of the IPO previously and view it as worth a close look.

The company has grown its revenue considerably since then. In DDI’s previous IPO attempt, it sought to value the firm at an Enterprise Value of $1.2 billion versus $810 million now. The company develops and publishes casual game titles globally. Hendra Su/iStock via Getty Images Quick TakeĭoubleDown Interactive ( NASDAQ: DDI) has filed to raise $120 million from the sale of American Depositary Shares representing underlying common stock in an IPO, according to an amended registration statement.

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